These days, many people watch YouTube when they have enough time or free time. For this reason, YouTube affects their thoughts and behaviors. Then, "Fake Man" was posted on YouTube a month ago. As a result, its videos recorded 40 million views within a month.
First, "Fake Man" is a program in which instructors make general people strong. Unlike other broadcasting programs, this program deals with what is real. So, many viewers can watch it without discomfort. In the old days, there was a program called "Real Man". "Fake Man" is the parody program of the "Real Man". Also, "Fake Man" gained many views because of its cant phrases. The instructors in this program said a lot. Among many sayings, some became cant phrases. For example, there are phrases such as "Do you have a personality problem?" and "Number four is individualism". Actually, these sayings were also used in many broadcasting programs.
Moreover, "Fake Man" became popular because of the possibility of coexistence between one-man media and broadcasting. In the old days, we watched programs on TV. However, today, we prefer to watch a program on YouTube or social media. "Fake Man" showed the possibility of coexistence. It opened the middle ground between one-man media and broadcasting. For instance, Fake Man's cost is about 50 million won. Broadcasting needs more money than this program. However, "Fake Man" made more profits than broadcasting programs. So, such programs can make profits at a cheaper cost than before. Experts said that this can make an order on social media and YouTube, and it will be a great chance.
Nowadays, many people pay more attention to social media and YouTube than TV. "Fake Man" showed the possibility that middle ground between one-man media and broadcasting can succeed. So, it will be a great leap for programs to be more advanced.
August 9th, 2020
by Yoo Seung Hun
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